Turning Digital: Competition among Platforms

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Europa



Indice dei contenuti e delle figure

The TV market in the convergence age

Main trends

Market perspectives

The TV market in 2005

Market overview

Multichannel versus free to air: and the winner is¿

A new era of growth for European pay TV

Digital TV and new offers

Digital Terrestrial: a European success

United Kingdom

– Germany

– Netherlands

– Spain

– Sweden

– France

DTT pay: two cases histories

– Finland

– Italy

Broadband TV: ADSL as a trigger of growth

New platforms entering the market: a new competitive framework

Access to content and competition among platforms

Content over DSL: a case history: Imagenio

On demand offers

– Market issues

– Critical points

– VoD over cable

– Revenue opportunities

– TV on demand

– Personal Video Recorders

Strategies in a convergent world

– Strategy of a content owners

– Strategy of a service provider

– Strategy of a platform operator/content aggregator

– Strategy of a mainstream broadcaster

The next frontier: mobile and portable TV. The DVB-H

Conclusion

Tabelle e figure:

Figure 1 TV market revenues 2004

Figure 2 TV advertising growth 2004

Figure 3 Growth and adv revenues of main broadcasters in Europe 2003-2004

Figure 4 Multichannel penetration 2003-2004

Figure 5 DTV penetration in some European Markets 2004

Figure 6 Audience of TV channels UK 2004

Figure 7 Spain: total TV share

Figure 8 Multichannel share in Spain

Figure 9 Pay TV penetration in some European markets 2004

Figure 10 DTV penetration in Europe 2004

Figure 11 Breakdown of European DTV households per technology 2004

Figure 12 Netherlands: TV reception mode 2004 ¿ ¿000 houseolds

Figure 15 Value chain in traditional analogue envirinment

Figure 16 Value chain in a convergent environment

Figure 17 Main European broadband TV operators ¿ subscribers 2004

Figure 18 Video on Demand value chain

Figure 19 Pay TV trends ¿ revenue breakdown

Figure 20 The key role of the service provider

Figure 21 DVB-H value chain

Table 1 France multichannel audience

Table 2 Swedish DTT channel line up

Table 3 Total country DSL lines 3Q2004

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